Build confidence in your strengths
Are you a financial advisor struggling to balance new client meetings and client retention? Our ASPIRE program can help!
Our evidence-based tools will help you understand your strengths and challenges when you’re stressed. In just one month, you’ll develop the confidence to begin building long-term, profitable client relationships. Don’t let stress impact your bottom line.
Join ASPIRE today!
Evolve to be EXCEPTIONAL
Self awareness is the key to long-term success as an exceptional adviser. Your qualifications are just the starting point.
Our comprehensive 6-month EVOLVE program uses established strength-based coaching to help you build self-awareness through a customised development plan. Build, play and live the exceptional adviser life as only you can.
Strength-based coaching backed by science
At EagleView Coaching we combine scientifically developed, evidenced based methods with the best practices of executive coaching. And we know it works. Learn more
Our programs are customised for
✔ new graduates completing their professional year
✔advisers on a business succession or leadership path
✔ inexperienced advisers wanting to build a sustainable client base
✔ experienced advisers looking to re-awaken the passion to be exceptional
Thinking of investing in a professional coach?
“If it’s worth doing, it’s worth doing properly.” Penny Armytage, Founder.
Hi, I’m Penny Armytage – Founder & Chief Coach
“People say I’m practical and focused, and have an ability to get to the heart of any issue.” I’m an applied scientist, a pragmatic kid from the bush and at my core a people person.
There are three things that make me different
✔ I understand the Australian advice industry. I know the challenges that advisers and advice practices experience every day.
✔ Whatever you’ve done, I’ve been there. I started advising during the GFC and successfully sold my start-up business 8 years later. I’ve worked with advisers all over Australia, in multiple licensees, as an advice coach and in compliance. And I’ve represented advisers as an industry board member.
✔ You work with me 1:1. My methods are evidence-based, my knowledge and experience is broad. We can work in whatever space works for you.
I am passionate about coaching financial planners to become exceptional advisers. To build sustainable client relationships, grow their businesses and enjoy a life well lived. The founder/director of EagleView Executive Coaching, I’ve built a business specialising in helping advice professionals succeed in the changing and challenging financial advice industry.
My credentials from world leading Hogan Personality Profiling Systems and the Institute of Executive Coaching and Leadership mean I can provide professional, strength-based coaching for my clients that is backed by science.
My own executive coaching story
In the mid-2000s, I had to make an important decision about a senior corporate role. A colleague referred me to an executive coach. It proved to be a life altering experience. Over a few months, my coach and I worked though the issues together, identified my strengths and aspirations, then came up with a plan for my future. With a clear focus and context I started to see things differently. I found an opportunity to leave that company, started my own business and never looked back. I will be forever grateful to my executive coach for the support and encouragement he provided when I needed it.
“The magic happens when my client realises a life-altering truth about themselves. That’s when I know I’ve made a difference – and that’s my passion.” ~ Penny.
Special offer: a cup of tea with Penny
There’s not much that can’t be sorted over a good cuppa!
Book a free 20 minute discovery session with Penny to find out if executive coaching is for you.
BYO cup of tea (biscuit optional!)
Pop your preferred day and time into the Let’s Chat box and we’ll get back to you!
Five seconds of inspiration
“Success is not final, failure is not fatal, it is the courage to continue that counts”
Winston Churchill, Former British Prime Minister
“You don’t learn to walk by following rules. You learn by doing, and by falling over.”
Richard Branson, British entrepreneur and businessman
“Promise me you’ll always remember: You’re braver than you believe, and stronger than you seem, and smarter than you think.”
Winnie-the-Pooh, by A. A. Milne, British author and playwright
“The most difficult thing is the decision to act, the rest is merely tenacity. The fears are paper tigers. You can do anything you decide to do. You can act to change and control your life; and the procedure, the process is its own reward. “
Amelia Earhart, American aviation pioneer and writer
“Change will not come if we wait for some other person or some other time. We are the one we have been waiting for. We are the change that we seek.”
Barak Obama, former US President
“However difficult life may seem, there is always something you can do and succeed at.”
Stephen Hawking ,English Theoretical Physicist and Author.
“Be impeccable with your word. Don’t take anything personally. Don’t make assumptions. Always do your best.”
Don Miguel Ruiz, Philosopher,The Four Agreements, 1997.
What others say about us
I have nothing but positive words to say about Penny and as she embarks on this next chapter of her life, I have no doubt she will harness this same care and thoughtfulness with those who are lucky enough to work with her, building a remarkable business along the way. Michael, customer experience enthusiast
Michael, customer experience enthusiast
A great heart and a deep personal desire to always be the best you can be, coupled with a strong intellect and a passion to really get to the heart of any matter on hand.
Lucian, financial adviser.
Penny loves to help people succeed in life. She has given large amounts of her time in not only helping her clients but helping other advisers to educate themselves and become better advisers.
Bill, financial adviser.